There is really no excuse if your brand is still not advertising on TikTok. As part of their continuing efforts to support business advertising on the platform through engaging, meaningful content, TikTok is releasing a […]
Broadcast your… calls? At least that is what Facebook seems to be giving you the option to do. In a blog post last week, the social media giant said it is rolling out a new […]
With the pandemic still making its mark around the world, charitable actions are always needed. And so, expanding on the ‘Live Donations’ Stories tool feature introduced back in May, Instagram is releasing a new donation […]
When you browse Twitter from your computer, you no longer need to leave your timeline to reply to your DMs. A new DM overlay will take charge of it. Useful, helpful, and to the point. […]
Another week, another new Google ad tool. Flexing its dedicated behavioural science research, the search giant is using insights from new findings around users’ purchase journeys in Google platforms to work on new additions to […]
As with all of us, Snap is having a truly eventful 2020. From introducing a navigation bar in the app for the first time to mini-apps such as Snapchat Minis, there are plenty of exciting […]
Does your business have a WhatsApp account? Perfect. Stop sharing your phone number—share a QR code instead! QR codes are simpler and considerably more convenient than phone numbers. No hassle to share them and no […]
Yes, Google is back again with even more updates to their ad tools, although this week it’s the turn of Google Analytics. If your business website is currently a Google Analytics App + Web property, […]
Is your business advertising on TikTok? Just this month TikTok announced the launch of TikTok for Business, a dedicated hub for advertisers. Now the platform is rolling out a new self-serve advertising platform directly embedded […]
There are a lot of things wrong with Facebook’s algorithms. On the one hand, the ad algorithm showed plenty of biases towards specific user groups. A study by researchers from Northeastern University found last year […]
