We can’t imagine influencers’ reactions to this!
Instagram is currently testing an option that hides the Like count & makes it exclusive to the publisher.
The move, according to Instagram, aims to decrease the focus around vanity metrics:
“We want your followers to focus on what you share, not how many likes your posts get. During this test, only the person who shares a post will see the total number of likes it gets.”
Grab some tissues Instagram influencers, this might be your new reality!
Read more here.