Facebook demotes misleading health posts

Easy diet trick for quick fat loss? A magic pill that will demolish excessive body fats in a day?! Well, they don’t exist (Although we terribly wish they did!)

In an aim to reduce posts that promote miracle health cures, Facebook is rolling out two new ranking updates on its Newsfeed algorithm to demote such misleading posts.

Facebook explains the new update as follows:

In our ongoing efforts to improve the quality of information in News Feed, we consider ranking changes based on how they affect people, publishers and our community as a whole. We know that people don’t like posts that are sensational or spammy, and misleading health content is particularly bad for our community. So, last month we made two ranking updates to reduce (1) posts with exaggerated or sensational health claims and (2) posts attempting to sell products or services based on health-related claims.”

Read more here.

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