After introducing Lead Generation ads just last week, TikTok is doubling down on ad options to strengthen its offerings for businesses.
On the occasion of National Small Business Month, TikTok is introducing new resources catered directly to the advertising needs of SMBs. The first one is the hashtag #SupportSmallBusinesses, which, as you can imagine, is designed for users to highlight their favorite local business and give them the extra promotion push. According to the platform, they want to foster deeper connections between businesses and customers:
From packing orders and behind-the-scenes tutorials to business advice and motivation for the tough times, we are excited to see more business owners and their supporters interact with each other on TikTok.
The second one is a bit less traditional but interesting nevertheless: a Clubhouse room. Anyone across the world can join to hear success stories from business owners advertising on TikTok in the US. Tune in every Friday throughout May at 11:00 am EST if you are interested.
But that’s not all, in fact, it’s just the beginning. Prepare for TikTok to drop more features to help small businesses throughout May.
Learn more here