Facebook is adding two new options for businesses to buy and deliver video ads on the platform, namely: In-Stream Reserve and ThruPlay. The In-Stream Reverse option will allow advertisers to reach users who watch videos […]
Snapchat has announced a new partnership with Amazon earlier this week, which allows users to shop in real-time using nothing but their Snapchat camera. Snapchat comments on the new test as follows: “Beginning this week, […]
After bringing ads to Instagram Stories last year, Facebook began testing their Stories ads in May and have now officially made them available to all advertisers globally. Facebook’s full ad-targeting and measurement capabilities will be […]
Although it is uncertain that a separate interface for hashtagging posts is being tested by Instagram, rumors from TechCrunch claim that there’s a hashtag selector prototype outside of the Instagram Android app code available. The […]
People love to shop on Instagram, at least this is what the platform suggests after testing Shopping in Stories this past June, where it saw around 90 million accounts tapping to reveal tags in shopping […]
Twitter is currently testing Timeline Ads that would be embedded on third-party websites, opening up a new revenue stream for publishers Currently in alpha, the new Twitter ad program aims to serve targeted ads directly […]
LinkedIn has announced that its Dynamic Ads will soon be available to all advertisers directly in Campaign Manager, allowing them to set them up on their own via a self-service option. LinkedIn explains the update […]
