There is really no excuse if your brand is still not advertising on TikTok. As part of their continuing efforts to support business advertising on the platform through engaging, meaningful content, TikTok is releasing a […]
Another week, another new Google ad tool. Flexing its dedicated behavioural science research, the search giant is using insights from new findings around users’ purchase journeys in Google platforms to work on new additions to […]
As with all of us, Snap is having a truly eventful 2020. From introducing a navigation bar in the app for the first time to mini-apps such as Snapchat Minis, there are plenty of exciting […]
Does your business have a WhatsApp account? Perfect. Stop sharing your phone number—share a QR code instead! QR codes are simpler and considerably more convenient than phone numbers. No hassle to share them and no […]
Yes, Google is back again with even more updates to their ad tools, although this week it’s the turn of Google Analytics. If your business website is currently a Google Analytics App + Web property, […]
Is your business advertising on TikTok? Just this month TikTok announced the launch of TikTok for Business, a dedicated hub for advertisers. Now the platform is rolling out a new self-serve advertising platform directly embedded […]
Another week, another update to the Google ads system that benefits businesses with small budgets. Starting this summer, Google’s announcement goes, product listings will not only be free on the Shopping tab but also in […]
The top three most discussed topics were health, education, and electronics in that order, followed by entertainment, malls and retail, and automotive. Health discussions were mostly around Covid-19 and its pervasive impact in the societies […]
If there is one thing that has been constant from the big digital platforms during the pandemic so far has been Google’s support for small businesses. Just last week, for example, we discussed the rolling […]
YouTube ads have a lot of potential for your brand, whether big or small. They are smartly designed, straightforward, and highly visible. But sometimes their effectiveness can be thwarted by awkward timing. No one, probably […]
