eCommerce and augmented reality are major buzzwords at the moment, and Instagram wants the best of both worlds! The platform is currently working on new ads that will allow users to virtually ‘Try On’ advertised […]
Instagram is pulling out all the stops to further pin itself in the e-commerce space. It is currently working on a new Product Launch Sticker for Stories that will help users set reminders for upcoming […]
IGTV hasn’t succeeded as a key destination for video consumption just yet and Instagram is still trying to crack that code! To encourage more brands to leverage IGTV, Instagram is expanding the “paid partnership with” […]
Instagram is taking a stand against ads that promote weight-loss products. It has announced that it will be restricting ads that promote weight-loss products for users under 18 years of age as per the following […]
Instagram has taken further steps to establish its credibility as a platform, as it demands its users to post true information only. A new addition to the reporting tool will be added by Instagram to […]
Instagram wants to make sure you don’t miss out on Stories you’re tagged in! It is currently working on a new “Stories About You” option within the notification tab. Currently, users get notified when someone […]
Instagram is capitalizing on the rising trend of private sharing. It has recently announced a “Join Chat” sticker in Stories, which will enable users to easily start a conversation with a group of friends right […]
Instagram’s Explore section offers a wide variety of content tailored specifically to users’ interest, which, in most cases, is more interesting to navigate through than their own timeline (at least we think so!). As such, […]
This is going to make a lot of influencers happy! Instagram is adding a new “Branded Content Ads”, which will allow advertisers to promote influencers’ organic branded posts as feed ads. Instagram explains the new […]
It is no new news that IGTV is facing an insignificant take-up. In an effort to boost usage and make up for the low adoption rate of IGTV, Instagram has recently announced that it will […]
